Pay Assist Logo

Solutions / Independent Software Vendors

Embed Payment Intelligence Directly Into Your Platform.

Your software is where your merchants live. Payment queries, settlement questions, and transaction disputes should be resolvable without your users ever leaving your product. Pay Assist is the payment data intelligence layer that makes that possible.

Payments are already inside your platform. The intelligence is not.

Most ISVs have integrated a payment gateway. Merchants can take payments, view transaction history, and generate reports. What they cannot do is get an instant, accurate answer when something does not look right.

Why has my payout not arrived? Why does my settlement not match my sales? What happened to this reversed transaction? These questions leave your platform and land in an acquirer or ISO support queue, where your merchant waits for an answer that your data already holds.

Pay Assist closes that gap. It connects to your live payment data and resolves those queries inside your platform, by voice or by message, in real time, with no human agent required.

Questions your platform data already knows the answer to.

Query TypeTypical Share of Payment Support Volume
Settlement and payout discrepancies25–30%
Transaction status and authorisation queries20–25%
Chargeback and dispute status15–20%
Refund processing and confirmation10–15%
Processing fee and billing enquiries10–15%
Payment link generation and invoice queries5–10%

Every query in this table is resolvable with access to live transaction and settlement data. Pay Assist provides that access and delivers the answer the moment the query is raised, inside your platform, under your brand.

Native integration. Invisible infrastructure.

01

Platform Integration

Pay Assist connects to your existing payment gateway and data infrastructure via REST API and webhook. Transaction data, settlement records, remittance feeds, and chargeback notifications are ingested in real time. Your existing workflows remain unchanged.

02

In-Platform Query Resolution

Merchants raise queries by voice or message without leaving your platform. Pay Assist authenticates the user, queries live payment data, and delivers an accurate, auditable response in real time.

03

Payment Link Generation

Where a query results in a payment action, Pay Assist generates a secure, tokenised payment link and delivers it by SMS, WhatsApp, or email. Outstanding invoices and balance queries are resolved in a single interaction without card data ever passing through the voice or messaging layer.

04

Cardholder Query Handling

For ISVs whose platforms face end consumers directly, Pay Assist extends to cardholder query resolution. Transaction disputes, refund requests, and unrecognised charge investigations are handled automatically, with escalation to your team when required.

05

Escalation and Handoff

Queries requiring human judgement are escalated intelligently with full interaction context already captured. Your support team inherits the complete record. No repeat verification. No lost information.

Payment intelligence is a product. Not just a feature.

ISVs that embed payment query resolution into their platform create a measurable, demonstrable value-add that justifies higher subscription tiers, reduces churn, and opens new commercial conversations with acquirers and ISOs looking for distribution partners.

Pay Assist can be offered to your merchant base as a premium support tier, a white-label product under your brand, or as part of a broader payments intelligence bundle. The revenue share model means your platform earns on every resolved query and every payment link generated.

Pre-configured for the verticals your platform serves.

Pay Assist is pre-configured for the payment query patterns of specific verticals. Healthcare practice management platforms, hospitality and EPOS systems, professional services software, and fitness and wellness platforms each have distinct payment query profiles.

Pay Assist is trained on the terminology, workflows, and data structures of your vertical, not a generic payments environment. Your merchants get answers that make sense in the context of their business.

Healthcare and private clinic management
Hospitality and EPOS
Fitness, wellness and sports practitioners
Professional services
SaaS platforms and marketplaces

Merchants who get answers stay. Merchants who do not, leave.

Platform churn in the ISV market is rarely driven by pricing alone. Merchants leave when they feel unsupported, when their payment queries go unanswered, and when a competitor offers a more transparent and responsive experience.

Pay Assist gives your merchants instant, accurate answers at any time of day. That level of responsiveness increases platform stickiness, reduces churn, and gives your sales team a tangible differentiator to lead with in every new merchant conversation.

Your platform. Your brand. Our intelligence.

Pay Assist deploys fully white-label under your platform brand. Your merchants see your product. Full customisation is available across voice agent persona, messaging templates, escalation workflows, and reporting dashboards.

Co-brand options are available for ISVs who wish to reference the Pay Assist partnership in their merchant communications.

Built to the standards enterprise software platforms require.

Pay Assist is PCI DSS compliant throughout. Card data is never captured or stored through the voice or messaging layer. All payment actions are handled via secure, tokenised payment link generation. Every interaction is logged, encrypted, and auditable.

PCI DSS compliant
SOC 2 certified
ISO 27001 certified
UK GDPR compliant
End-to-end encryption
Full audit trail for every interaction

Grow ARPU. Not Headcount.

White-label Pay Assist and embed it in your platform as a paid feature. The product is verticalised — booking flows, payment taking, and vertical-specific integrations (e.g. clinic booking and payment for health ISVs) are available out of the box. Your merchants get payment intelligence. You get a new revenue line.

We Flag Problems Before Your Merchants Do

Pay Assist monitors reconciliation data in real time and flags discrepancies before they become merchant queries. Your team gets an alert. Your merchant gets a proactive call or message explaining what happened and what's been done. That's not just support — that's a fundamentally different relationship with your merchants.

"We're on your side."

See Pay Assist Embedded Inside a Live Software Platform.

Book a technical demonstration with our payments integration team.

We will show you in-platform query resolution, settlement intelligence, and payment link generation working against real data in your vertical. Typical ISV deployment: live within weeks.

App screenshot